Research
Market data, fund flows, regulation, product context and limits.
Track record
CoinShares: research into credible press opportunities.
This case shows how research, market movements and spokesperson expertise become angles for the German-speaking financial press.
Case
CoinShares in the German-speaking financial press.
For Europe's largest digital-asset manager, JPE Consulting develops editorial angles for the German-speaking market from research, market movements and spokesperson expertise.
- Formats: interviews, commentary, op-eds and weekly columns
- Press examples: Börsen-Zeitung, Focus Money and other financial outlets
- Community & trips: getquin community management and pan-European journalist trips
- European coordination: Luxembourg and Italy with a local PR agency
- Further coverage: Frankfurter Allgemeine Zeitung, Welt, Das Investment, Der Standard, Euro am Sonntag
Working method
Research, spokespeople, editorial approach.
Before any pitch, material, angle, spokesperson role, timing and follow-up have to be clear.
Spokesperson
Briefing, interview line, Q&A and coordination with CoinShares.
Editorial fit
Market context, news value, reader relevance and format.
Follow-up
Coverage, follow-up questions, new angles and evaluation.
Media relations
Market analysis becomes usable for editors.
Digital-asset topics need clear distinctions: product, market movement, regulation, investor interest, risk and timing. JPE Consulting turns those layers into outreach, background and spokesperson guidance.
FormatsInterviews and market commentary
FormatsOp-eds and weekly columns
MarketDACH financial press
Selected outlets
- Börsen-Zeitung
- Focus Money
- Frankfurter Allgemeine Zeitung
- Welt
- Das Investment
- Der Standard
- Euro am Sonntag
Press examples
Visible coverage.
Selected formats, coverage and client voices show the work without implying an exhaustive list.
Further coverage
FAZ · Welt · Das Investment · Der Standard · Euro am Sonntag
Further examples across interviews, commentary, op-eds and recurring columns.
- Interviews
- Commentary
- Columns
Voices
Client, partner and press voices from the mandate.
"Working with Jonathan Ponchon-Erhard adds real value to how our research is communicated in the German-speaking market. He understands the substance, challenges our angles where needed, and helps turn complex market analysis into clear, relevant media narratives."
CoinShares ResearchJames Butterfill, Head of Research, CoinShares
"Jonathan and JPE Consulting support CoinShares well beyond one-off PR activity. They help us sharpen our positioning in the German-speaking market, develop credible press opportunities, prepare experts and coordinate communication across markets. The collaboration combines strategic judgement, financial-media understanding and the persistence needed to keep complex digital-asset topics relevant over time."
CoinShares DACHBenoît Pellevoizin, Managing Director, CoinShares France; Head of Marketing & Communications
"Jonathan Ponchon-Erhard is a valuable partner for international financial communications between DACH and Italy. Our collaboration brings together his understanding of the German-speaking financial press landscape and our local market perspective in Italy, creating clear alignment across European markets."
Partner voiceBeatrice Cagnoni, Founder, BC Communication
"For recurring expert input, Jonathan and JPE Consulting are reliable contacts. The material is well grounded, delivered with the right timing and shaped with a clear understanding of markets, reader interest and editorial requirements."
Press voiceSascha Rose, Editor, Focus Money
"Jonathan Ponchon-Erhard prepares complex financial and market topics so they are ready for editorial use: clear, reliable and grounded in relevance."
Press voiceAlex Wehnert, New York Correspondent, Börsen-Zeitung